So your goal this year is to finally start your own Shopify Store and make money.
You've heard enough about all the insane success stories ordinary folks are having with Shopify, and think to yourself "I can do that. I need to do that."
"You just need one great product."
"Create an engaging ad on Facebook with lots of emojis."
"$0 to $1,000 a day in 3 months!"
What could go wrong??
Contrary to what so called Shopify marketing “gurus” on Youtube will tell you, money doesn’t just grow on a Shopify Store; otherwise, we’d all be quitting our day jobs and selling “Lion Bracelets” on Shopify already.
A Shopify Store is like any other business- to create a sustainable, profitable store, you need to master the entire lifecycle of the business. This starts with properly setting up the store, doing effective product research, and optimizing your store and product descriptions for conversions. Then comes mastering Facebook advertising and learning how to scale the business.
In other words, it’s complicated, but not impossible, even for a one man (or woman) show.
In this post I present the 7 best Shopify Training Courses and Videos in 2018 you should pick up if you’re serious about making it on Shopify and creating a steady income from your store in 2018.
Knowledge is power.
- 1 Best Beginner Friendly Shopify Courses
- 2 Best Shopify and Facebook Advertising Courses
- 3 Never Stop Learning
Best Beginner Friendly Shopify Courses
Out of 2,029 Reviews:
This is one of the most comprehensive and best course on Shopify you’ll find. Adam Reed shares how he launched and grew a new Shopify e-Commerce Store to Six Figure Valuations in under 3 Months. You'll learn all the essential steps that go into setting up a successful Shopify Store, from niche research and marketing all the way to profiting at the other end.
I credit this course for finally giving me the foundation I needed to properly setup and market products on my Shopify Store.
Out of 103 Reviews:
So you've set up your Shopify Store, imported beautiful products and optimized all the descriptions for SEO and conversions. Now what?
If there's one thing I've learned about becoming successful with Shopify, that is, data and being able to interpret them properly is everything.
This course shows you how to combine the most powerful Analytics tool, Google Analytics, with your Shopify store to help you sift through all the important data points and unlock your site's true revenue potential.
Learn how to set up Goals and Funnels in GA to see at a glance how visitors transition to become customers. Leverage custom reports and audience insights and stop guessing how sales are made, and start optimizing your ad spends to only target the right people.
Whether your Shopify Store relies on organic traffic or paid advertising for customers, this course will more than pay for itself, by boosting the ROI of every visitor that hits your store.
Out of 23 Reviews:
In the world of Ecommerce, Facebook advertising is king when it comes to driving sales. But that's also the problem- everyone is doing that. This means FB ads will only become more expensive, until one day it may no longer be viable for small businesses.
One of the best kept secrets in generating cheap leads and sales is through contests. Jason Miles, a master marketer, shows you the entire blueprint for 5 different types of contests you can run on your Shopify Store to bring in and retain customers, for a fraction of the cost of FB advertising.
A big part of succeeding with Shopify in the year 2018 and beyond is to be successful with other forms of driving sales to your store besides Facebook. This course adds an invaluable and sustainable tool to that arsenal.
Best Shopify and Facebook Advertising Courses
Out of 491 Reviews:
Adam Reed has been making splashes in the Ecommerce space since the young age of 15, first creating a hugely popular EBay store before replicating his success over to Shopify. His secret? Facebook ads.
In this Facebook ads course, Adam guides you through every step of the way to Facebook advertising success. Learn how to launch, manage and measure your ad campaigns, then apply advanced techniques like custom audiences, lookalike and other powerful targeting to create profitable campaigns.
Whether you're completely new to FB ads or need help fine tuning your campaigns for conversions, you'll find massive value in this course.
Out of 229 Reviews:
Colton Shuell's master class on Aliexpress, Facebook ads, and Shopify is one of the few courses that connects all the important dots to help you understand and create a successful Shopify site in 2018.
Around 3 hours of the course is focused on FB advertising. Advanced topics I haven't seen anywhere else like dark page posts and overlapping audiences are covered. Combined with the FB course above (#1), and you'll literally be head and shoulder above the competition when it comes to leveraging FB advertising.
2 hours of the course is spent on properly setting up your Shopify store.
The final hour is devoted to understanding Aliexpress and how to find winning products on the platform.
All in all, this is a great course that compliments any other Shopify/ Facebook course to solidify your understanding of both.
Out of 39 Reviews:
Teo is a legend when it comes to Facebook advertising and ECommerce marketing. I've watched every one of his videos on Youtube. This course takes his free training to a new level.
Look over Teo Vanyo’s shoulders as he opens up his entire Facebook ad account and winning ad sets for you to learn. Teo's strategy is all about going big or go home. Understand the genius mentality and rationale behind how Teo sets up his ad campaigns that enable him to scale from $0 to $1,000/day within 2 weeks, and reap massive rewards from them.
This type of training is absolutely invaluable, as you see the exact steps in real time to creating and optimizing your Facebook ads for success and conversions.
It's worth mentioning that you get a whopping 21.5 hours of content in this course. If your goal is to become a Facebook advertising Jedi in 2018, this is the course to get.
Out of 145 Reviews:
You've heard the saying over and over again: "The money's in the list!".
Learning to effectively build up your email list is probably one of the most valuable skills you need to master, not just for your Shopify store, but any internet venture.
Heavy weights Udemy instructors Sandor Kiss and Patrick Dermak team up to provide a detailed course on how to use Facebook to skyrocket your email list. Nothing is held back as they talk about how to utilize FB conversion tracking, retargeting, and lookalike audiences to acquire emails and turn them into sales.
If list building is one of your weak points, this is probably a course you cannot ignore.
Never Stop Learning
The rules of doing business and succeeding have completely changed online. No longer is it about having the most fulfillment centers, the largest ad budgets, or access to the right distribution channels.
No. It's about who has access to the best knowledge.
Invest in yourself, and learn the proper way to set up and market your Shopify store. With these best Shopify training courses currently out in the market, you arm yourself with the necessary knowledge to best your competitors and create a sustainable source of income from Shopify an Facebook advertising.